You have to understand that there are billions of people with smartphones over there. All those smartphones have the possibility to connect to Internet. That is the main reason why it is important to consider this fact when thinking about web design. Most web builders use mobile-friendly features, however, if you want to create something really meaningful, you have to follow certain rules and practices. We present you eight Best Practices for Mobile Design:
1. Navigation bar is not necessary
The idea is to get clear space and to maximize everything that will get out on a mobile phone. The first thing that you have to do is to drop the navigation bar. When you are on a computer that could be helpful, but on mobile, it takes lots of space that you can use for images, text or anything that can drive the visitor to understand your message and to buy your service.
2. Everything must be within reach
Remember that people use a mobile phone, especially smartphones with a touchscreen, with thumbs in order to interact. Our phones in the last few years are becoming bigger, which means that the way we hold phones has changed. You have to think as a designer how to organize the content so that visitor could reach everything with one single touch, without thinking too much.
3. You have to optimize the size of files
You are aware that you have to optimize all images that are on the website, Even though, that can take some time, the effect will be visible and effective. This is very important, especially for mobile sites.
4. It is important to add link to addresses and phone numbers
When you optimize website according to best mobile websites, you have to improve visitor’s experience. You have to think ahead and to create advantages that will help your visitor to have a pleasant experience, and then to give you something in return. You have to make “contact us” visible and transparent, that will give you completely ratings at the end of the day.
5. Make design responsive
There are some layouts that work perfectly for both desktop computers and smartphones. There are differences between these two types of designs, but the main purpose is the same. You can easily create a single website layout that changes and responds immediately based on visitors’ device.
6. Don’t allow popups
Popups are not a great way to attract visitors, especially if most of them use smartphones in order to access your website. In the same time, popups are bad for SEO. A few months ago, Google made penalties for sites that use popups. In case that popups are important for you, you can add it as a section on the page or within the content.
7. You have to optimize forms
If you have an e-commerce website and you work through different kind of forms, try to be different here. You just have to minimize conversion rates and to create forms according to those changes. That means that you should reduce the number of form fields on the page. By doing that, your visitor will be able to fill it up without frustrating workload and typing, which is far more convenient.
8. Customize Collapsible Menu
You have to create a customized menu that differently changes the perspective of your website. When the content is collapsed on a smaller screen then it will be much longer. If you are a mobile user, you now that it could be frustrating to navigate when you cannot understand where you are because of big icons and menu. You just have to add front-end work in order to put everything together. It is a piece of cake.
At the very end, these tips will help you deal with the possibility to attract more people, especially those who use smartphones. We can easily say that these are best marketing strategies to increase sales and you just have to follow them and enjoy. Mobile-friendly is present.